Why Transparency Matters More Than Ever

by Tess Brigham

An older business man in a suit fist bumps a young professional woman

This article expands on a recent episode of The Gen Mess with Tess, where I explore generational differences, communication, and psychological safety in modern workplaces.


Something subtle has shifted in the world over the past few years.

It has become harder to tell what is real.

Technology can now generate voices, videos, photos, and writing that look completely authentic. Social media continues to reward carefully curated lives rather than honest ones. And increasingly people feel like they are being told things that do not match what they are seeing in front of them.

When reality becomes blurry, trust begins to erode.

And when trust erodes, people start searching for something grounding. This is where transparency becomes essential. Not as a buzzword or leadership trend, but as a stabilizing force in relationships, workplaces, and personal identity.

This is particularly important for younger generations who are still figuring out who they are and how they want to move through the world.

The Reality Gap

Many people today are living between two different versions of life.

There is the version we see online, which is often polished, confident, and successful. Careers look linear. Relationships look easy. Everyone appears to know exactly what they are doing.

Then there is real life, which is far more complicated. Careers take unexpected turns. Confidence fluctuates. People question their decisions and change direction.

When those two realities do not match, it can create a quiet sense that something must be wrong with you. If everyone else seems certain, why do you feel uncertain?

The truth is that most people are navigating life in real time. They are learning as they go, making adjustments, and figuring things out through experience. Transparency helps close the gap between perception and reality by making space for that truth to exist publicly.

Why Gen Z Is Feeling This Most

Every generation faces the challenge of building an identity, but the environment Gen Z is navigating is uniquely complex.

They grew up in a world shaped by algorithms, constant comparison, and now artificial intelligence that can blur the line between authentic and manufactured content. In that environment, it becomes harder to answer a basic question: what is actually real?

Identity formation relies heavily on observing others. People look at older peers, leaders, and cultural figures to understand how adulthood works. If the examples they see are overly curated, young people end up measuring themselves against unrealistic timelines and expectations.

Transparency gives a more accurate picture of how growth actually happens. It shows that careers evolve, that mistakes are normal, and that uncertainty is not a sign of failure. It is often part of the process of becoming.

Authenticity Is Not Oversharing

One misconception about transparency is that it means revealing everything about your life. 

That is not what authenticity requires.

Authenticity is better understood as alignment. The version of yourself you present publicly is reasonably consistent with the person you actually are. You are not constantly performing a character in order to maintain approval.

That might mean acknowledging uncertainty, admitting when something did not work, or sharing lessons learned along the way. It does not mean eliminating boundaries or documenting every personal moment.

In fact, thoughtful transparency tends to build more trust than perfection ever could.

How to Practice Transparency in a Performative World

Being transparent does not come naturally in environments that reward image and certainty. It requires intention. Here are a few ways to start.


1. Notice when you are performing instead of communicating

Many people filter themselves constantly because they want to sound competent or impressive. Over time that habit can create distance between who you are and how you present yourself.

Transparency begins with awareness. Ask yourself whether what you are sharing reflects your actual perspective or whether it is designed primarily to manage how others see you. The goal is not radical honesty in every situation, but reducing the gap between your internal and external worlds.

2. Normalize saying you are still figuring things out

One of the most powerful signals of authenticity is being willing to admit uncertainty. Many people believe they must appear confident at all times in order to be respected. In reality, thoughtful honesty often increases credibility.

When someone acknowledges that they are learning or still exploring an answer, it invites collaboration and conversation. It also reduces the pressure to maintain an unrealistic image of having everything under control.

3. Curate your inputs as carefully as your outputs

The information you consume shapes your perception of reality. If most of what you see is highly polished success, your expectations will naturally become distorted.

Seek out voices that talk openly about process, setbacks, and growth. Hearing how people actually built their careers or navigated challenges helps recalibrate what progress really looks like.


4. Allow yourself to evolve in public

Many people feel pressure to choose a clear identity early and stick with it. But growth rarely follows a straight line. Interests change, priorities shift, and new opportunities appear.

Transparency allows you to acknowledge those shifts without framing them as failures. Instead of trying to maintain a fixed image, you allow your life to reflect the natural process of learning and development.

5. Focus on living a real life, not a convincing one

It is easier than ever to construct an identity that looks impressive from the outside. But a carefully crafted image is not the same as a meaningful life.

Transparency brings attention back to the substance of how you are actually living. What you are learning. What you value. How you are growing. When those things are genuine, they tend to resonate far more than a polished persona.


The Skill We Need Right Now

We are entering a period where technology and culture make it increasingly easy to manufacture appearances. In that kind of environment, transparency becomes a powerful counterbalance.

Not because people expect perfection, but because they are looking for something real.

Transparency helps rebuild trust. It helps young people form identities grounded in reality rather than comparison. And it reminds us that the goal of life is not to perform a convincing version of success, but to build something that actually feels true.

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